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PR for Writers

WHY DO YOU NEED MEDIA TRAINING?

MEDIA TRAINING CAN ELEVATE YOU FROM AN “INFORMATION RESOURCE” TO A CHARISMATIC, FASCINATING GUEST.

DISCOVER HOW TO GIVE AN UNFORGETTABLE INTERVIEW, EVERY TIME:

  • Know exactly what to do if they ask you the “wrong” questions.

  • Talk about your book in the “story-telling” mode that audiences love.

  • Deliver a terrific radio spot, even if you just have 4 minutes and 32 seconds.

  • Discover the top 3 secrets to a successful podcast.

  • “Give great TV” by making it 1) an audience experience and 2) ultra-visual

    And finally…

  • Have fun with your editor or host and give great “edutainment”

Ann Convery

Ann Convery is Anthony Mora Communication’s Vice President and Media Trainer. In her 25 years training clients, Ann has prepared authors and top professionals for interviews on CNN, Oprah, 60 Minutes, MSNBC, The Wall Street Journal, The New York Times, and numerous other outlets. Her clients have become repeat guests on radio and TV shows, and sold out their books at events. Ann blends neuroscience and storytelling to create an unforgettable interview that meets the media’s needs while advancing her clients’ careers. She has trained authors (fiction and non-fiction) and business owners to appear in print and on radio, TV, podcasts and videos. Ann has been interviewed by The Los Angeles Times, Elle, Cosmopolitan, ABC-TV, Entrepreneur, and many other media. She has spoken all over the U.S., Europe and Mexico. Her two books were published by Harper Collins. CONTACT: [email protected]

Media
Training

  • Can you deliver a polished, practice, unforgettable interview anytime, anywhere – from home, in your car, and between meetings, even if they ask you the wrong questions? Absolutely!
  • Can you learn the secret of charisma, why you have it already, and how to bring it out? Absolutely!
  • Can you have actually fun during an interview, so that your host and audience relax and want to “follow you anywhere?” Absolutely.

  • The #1 secret to a top-notch interview: Help the media do their job.

  • Define your 3 most important points in any interview

  • Flexibility: discover story angles you didn’t know you had

  • The Segue: elegantly steer the interview to the point you want to make

  • Cliffhangers: create a terrific interview for radio or TV

  • Discover your 3 best soundbites about you and your book

  • Discover the differences between a fiction and non-fiction interview

Take Control Of Your Interview

Turn Any
Situation To
Your Advantage

  • Are you shy? Discover how to turn shyness into your secret weapon
  • Discover how to tailor your interview for local or national outlets
  • If you need them, discover your 3 best take-aways for podcast interviews
  • How to give the right answers if they ask you the “wrong” question
  • How to deflect questions you don’t want to answer
  • Use a challenging question to your advantage
  • Switch from peer-talk to public-talk
  • Discover 3 ways to make your TV segment visual, and more compelling
  • What do you do with your hands in a TV interview?
  • What does a radio host look for in a guest?
  • Eliminate “unhearable words”
  • Discover the 3 best ways to relax on a TV interview
  • Don’t “hide behind” your information; tell us your story instead
  • Discover how to tie your book into topical or current events
  • Discover how Media Training can elevate you from an information resource to a charismatic, fascinating guest who your readers and listeners can’t forget.

Interview Mechanics

testimonials

"I had been through media training a few times before I was referred to Ann Convery, and felt comfortable speaking to groups and to the media. Working with Ann polished whatever skills I had and took my confidence and my delivery to a new level. With her help I can now comfortably speak without notes, and I can prepare a talk on very short notice and know that the audience will find me well prepared. In addition to being very professional, Ann Convery has a wonderful sense of humor that made our time together a delightful experience."
Loren A. Olson, MD
Author
  • "Anthony Mora Communications, Inc., developed a successful PR campaign for me and my book, landing placements in the New York Times, the Los Angeles Times, Time Magazine, NPR, and various other media outlets. The firm has always given us personalized attention. I feel they're part of my team.  I cannot recommend them highly enough."
    Stella Henry
    Author of Difficult Choices / Compassionate Solutions ( HarperCollins)
  • "Thank you for completely over-the-top fantastic PR job you guys did for me. It was above and beyond all expectations.  You guys rock!
    Pinque Clark
    Fine Art Photographer
  • "Anthony Mora Communications, Inc., delivers in spades. I am astounded almost daily by the media appearances Anthony and his team of peerless professionals continue to land me.  He will spin your story into success. Trust me. You simply can't find this kind of service, and I've looked everywhere."
    Nick Fowler
    Author
  • "The Anthony Mora PR Team is absolutely incredible. After leaving a PR firm that basically lied and stole money from us, Anthony and his team welcomed me with open arms, and a campaign which is second to none. Being an independent author and screen writer, I am blessed beyond belief to have such an amazing group of people, working to help make my dreams come true."
    David Matthews
    Author
  • "I had been through media training a few times before I was referred to Ann Convery, and felt comfortable speaking to groups and to the media. Working with Ann polished whatever skills I had and took my confidence and my delivery to a new level. With her help I can now comfortably speak without notes, and I can prepare a talk on very short notice and know that the audience will find me well prepared. In addition to being very professional, Ann Convery has a wonderful sense of humor that made our time together a delightful experience."
    Loren A. Olson, MD
    Author
Time
Newsweek
60 Minutes
NBC
ABC
Huffington Post
The New York Times
Los Angeles Times
The Wall Street Journal
The Oprah Winfrey Show
CBS
Publisher's Weekly

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PR FOR WRITERS

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Phone:
(323) 913-1111

Email:
[email protected]

Hours:
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