You’ve finished your film.

Great.

So, what is your marketing and public relations gameplan?

You have no idea how many filmmakers balk at that question.

The truth is that particular question should have been answered long before the film was shot. That’s a question to answer early in preproduction.

If you’re smart, you don’t even want to finish your screenplay before you’ve mapped out your marketing and PR gameplan.

Why?

Your PR campaign is going to be the engine that takes your film from you to the public. It is the x factor which will decide whether your film is a success or a failure.

Whereas most filmmakers understand that without a powerful marketing or public relations campaign, the chances of a film succeeding in the marketplace are all but non-existent. Still, although most producers and directors realize that media relations and marketing are essential in order for a film to reach its market, few know how to implement a successful campaign. There is no shame there writers, directors and producers might know how to make a compelling film, but seldom have they been taught the secrets to successfully marketing their film.

That is where PR for Filmmakers comes in. Having worked as an entertainment journalist, producer and now public relations consultant, there are a number of basic questions I’m regularly asked by film makers. Some had some sense of marketing, others were PR novices. It was those questions that convinced me to develop our PR for Filmmakers seminars.

They are designed to answer the basic nuts-and-bolts questions and to offer a blueprint for a media success track for filmmakers. Since developing them, we’ve offered the seminars in Los Angeles, New York and at film festivals.

The truth is, you can make a fantastic film, but how do you get the media to cover it and the public to discover it? The answer is effective campaign melding media relations, social media and marketing.

PR for Filmmakers was designed to offer producers, directors and writers the insider secrets to create and establish a successful media image for yourself and your projects. The seminar takes filmmakers through a step-by-step process focusing on how to utilize proven P.R. tools that can lead to both artistic fulfillment and financial success.

The seminar covers a wide range of topics, including:

• Discovering the P.R. secrets that garner you and your film media coverage
• Developing media-savvy dynamic pitches that work.
• Working with a PR firm verses launching your own campaign.
• Avoiding the "I can't promote my own art" career trap.
• The five secrets of an effective press release.
• The secrets to an effective P.R. gameplan
• Media training tips that work. Describing your film in 30 seconds or less.
• PR, Marketing and the Film Festival Circuit
• Melding your media relations campaign with your social media campaign.

If you are a film maker you know that marketing a PR are not luxuries, they are essential to successfully getting your film into the marketplace, establishing you as a film maker and succeeding in the industry.

PR for Filmmakers seminars are designed give you a practical blueprint to take you, your film, your brand and your career to the next level.